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I’m a B2B marketing professional in the technology space with a background in the Microsoft Dynamics and SAP Business One channels, and a specific focus on eCommerce software. Viewing marketing as both an art and a science, for the last eight years, I’ve made a difference for my employers through creatively positioning our software using multi-touch campaigns that entice users to learn and engage, all backed by measurable results.
Having started my career as a copywriter for a digital marketing agency, I’m not only a passionate writer and editor, but I’ve done this in practice. My strong attention detail and an obsession with meeting deadlines further supports those talents, all of which are critical in a world where content reigns supreme. Pair content marketing expertise with a tech savvy mind and ability to pick up new skills quickly, and you get a marketer ready for the countless tools we encounter daily.
Outside of work, you can find me in the ceramics lab behind a pottery wheel, at the yoga studio or chopping up produce in the kitchen to cook my next healthy meal. I love new experiences and have a strong compulsion to always remain active. I’m often described as tenacious and have always strove for excellence in all I do.
My specialties include content marketing, email marketing, lead nurturing, event planning, campaign planning and execution, social media marketing, marketing automation (ClickDimensions, Marketo), Microsoft Dynamics CRM, data analysis, CMS experience and work with many industry tools (Google Analytics, Hootsuite, Trello, Adobe InDesign, and the list goes on).
Can I help your organization? I’m always accepting freelance opportunities. You can reach me via email at saburke86@gmail.com.