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Stop Overpaying For Your Marketing l Brand New Podcast
Jul 16, 2024
Podcast Episode

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Stop Overpaying For Your Marketing l Brand New Podcast
Jul 16, 2024
Podcast Episode
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Steven Wolfe Pereira is Executive Vice President and Chief Client Officer at TelevisaUnivision, the world’s leading Spanish-language media and content company. Wolfe Pereira leads client partnerships in the U.S. overseeing revenue across the company’s portfolio of broadcast and cable networks, including entertainment, news and sports properties on Univision, UniMás and TUDN, the No. 1 Spanish-language sports network in the U.S., and Uforia, the largest Spanish-language audio platform in the U.S., as well as the ad-supported streaming service ViX.

Wolfe Pereira is an accomplished executive with more than 25 years of experience in technology, media and financial services. Prior to joining TelevisaUnivision in 2023, Wolfe Pereira served as Chief Business Officer at 3Pas Studios, the global multi-platform entertainment company co-founded by Eugenio Derbez, overseeing all revenue, marketing, finance and operations for the company. He is also the co-founder and chairman of Encantos PBC, the award-winning children’s entertainment company behind the no. 1 bilingual preschool brand Canticos, where he served as Chief Executive Officer from 2019-2022.

Prior to Encantos, Wolfe Pereira served as the Chief Marketing & Communications Officer of Datalogix/Oracle Data Cloud, Neustar, and Quantcast. He has also held executive roles at Publicis Groupe, Univision, and Akamai Technologies. He began his career in finance at The Blackstone Group, Salomon Smith Barney (Citi), and Violy, Byorum & Partners.

Named by Adweek as one of the “50 Most Indispensable Executives in Marketing, Media and Tech,” Hispanic Executive’s “Top 10 Líderes” in 2021 and one of LinkedIn’s Top Voices, Wolfe Pereira is a passionate thought leader on multicultural consumers and how diversity is a growth driver for business. He is known for using data-driven strategy to build and scale companies by connecting digital strategies to business outcomes.

Wolfe Pereira is a champion of diversity and STEAM education initiatives and currently serves as a board director of the Ad Council, Latino Community Foundation, Save the Children and Whalar.

He earned a Bachelor of Arts degree from Tufts University and completed the Greater Boston Executive MBA Program at MIT’s Sloan School of Management and Stanford Graduate School of Business' Directors' Consortium. Wolfe Pereira was also a Fulbright Scholar. A proud Dominican-American born and raised in New York, he now resides in Los Angeles with his wife and two children.

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