Marketing Leader with rich experience in driving consumer behavior and unlocking customer growth across E-Commerce, Fintech and FMCG.
- Proven track record in building brands and creation of new categories through strong consumer propositions, robust marketing strategies and innovative go-to-market plans.
- Expertise in driving high customer and business growth, brand positioning and strategy, robust marketing operating plans, impact measurement frameworks and building high performance teams.
- 18 years of experience across Consumer Tech, FMCG and IT industries.
- Mentoring startups and marketers on brand, business, consumer and media strategies
A wildlife conservation enthusiast, you will find me in a national park during my free time and trying to create stories around the same through photography.
http://Instagram.com/Sushanth_Ravikumar
Areas of Expertise include:
Building strong brands, Brand P&L, Brand Strategy and Development, Crafting winning consumer value propositions, CRM, Creating high performance teams, Customer Growth strategy, Digital Media, Marketing Operating Plans, Media Strategy, Marketing Measurements, Large scale campaign architectures, Performance Marketing, Private Labels, Research and Insights, Shaping new category behavior.