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Passionate about bringing brands seamlessly closer to consumers. Key successes include...
- Creating hyper-personalised CRM journeys, introducing modular customer communications based on personas, product types and in-app behaviour with up to 138% higher click-rates compared to generic communications.
- Launching Animal Friends Giving Back volunteering platform, connecting customers with animal welfare charities across the globe.
- Implementing a comprehensive and multi-lingual customer reviews solution for Naim Audio, generating over 1,000 syndicated reviews for their high-end wireless speaker range across major retailer sites with an average rating of 4.7 stars.
- Managing the digital campaigns for global product launches at Naim Audio, including their Uniti all-in-one player, which sold out within a month.