Latest Content
"When an IT engineer slipped into the world of email marketing. And he never looked back again..."
That's pretty much my story till now.
I am a self-professed email marketing geek. I spend my days immersed in the finer aspects of email marketing strategy, deliverability, and trends. I write thought-leadership content on email and also look after producing best-in-class go-to-market messaging of SaaS products. I believe that a good story can influence outcomes and get prospects interested in buying an email product that they otherwise wouldn't have thought about.
Prior to working in the product marketing and evangelism role at Netcore Cloud, I built my email expertise working as a deliverability expert. I consulted email marketers from companies – unicorns to fortune 500 in order to inbox their marketing emails, generating customer engagement and revenue. As part of evangelism activities, I like to maintain active relations with fellow industry professionals, speak on several email forums and share my expertise.
Now I work on all aspects related to Outbound marketing and strategy at Hurix. My work involves using persuasive tactics and email strategies to generate leads.
Outside of work I am an active member of the Only Influencers diversity committee. We have a goal of improving the overall racial and ethnic diversity in the email industry by 2024.
I am also a compulsive traveler with working and education stints in Australia and Germany. I also consider myself an ambassador to 'Masala Chai' and can be found sipping on a hot cuppa.
Areas of expertise:
- Email domain expertise (From deliverability to strategy)
- Content creation - (Bogs,videos,whitepapers,surveys,e-newsletters,reports)
- Email copywriting (B2B)
- Outbound marketing strategy
- Public speaking skills (Events)
I love to share my ideas on email marketing and evolving trends on the Youtube channel "For the love of emails".
Content portfolio: https://bit.ly/38hyjPW
I can be reached through this profile or alternatively on email: pitkar.tejas@gmail.com