Tobi Shinobi

Tobi Shinobi

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Tobi Shinobi remixes the art of what's possible with Adobe Firefly
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Results-driven Lead Creative Strategist with 10+ years of experience in social media, content creation, and emerging technologies, offering unique insights from diverse roles in the industry. Proven track record in devising innovative and scalable strategies for global brands such as Nike, Adidas, Crocs, Cartier, LVMH, Amazon, Samsung, and P&G, generating $50-60M in business partnerships and 12 billion views.

Founder of Chicago-based agency Shoot Eat Sleep Repeat (SESR), specializing in content creation and consultancy, with expertise in stills, motion, and social media growth strategies. Over 200k combined followers on Instagram, Twitter, and YouTube, showcasing proficiency in audience engagement.

Early adopter of Web3 and NFT technologies, featured in Fast Company on digital collectible art; as a speaker at CES for Sony on photography, and at SXSW for TikTok on effective branding. Nominated for a Webby Award for the Adidas RFTO campaign and recipient of a Bronze Clio Award for P&G's Lead With Love.

At TikTok, contributed to the growth of the Retail Lux Vertical and Creative Lab, fostered partnerships with top-tier agencies like W+K, and supported high-value clients such as Vans and Converse, championing diversity and inclusion.

Passionate about Artificial Intelligence, with experience as a Beta Tester for Adobe's Firefly and a longtime collaborator. Dedicated to helping brands and individuals navigate Web2, Web3, and AI, providing creative solutions through design, ideation, and content creation.

Connect with me to explore how we can create value and drive success together.

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