Latest Content
I'm a seasoned marketing executive. My passion is crafting creative and impactful marketing strategies that drive rapid business growth.
I have spent the last 20 years focused on the b2b technology space and have expertise in branding, demand generation, account-based marketing programs, inside sales, sales and revenue operations, customer retention and loyalty, and general management. Worked for private equity-owned companies and have robust experience in acquisition activities. Perform consultative services to business partners to drive growth and marketing performance.
Specialties: Brand positioning, demand generation programs, including account-based marketing, competitive intelligence, and customer experience. Strong analytics and driven by meticulous measurement and reporting.