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Mastering technical competitive analysis and strategic positioning
Aug 23, 2024
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Results-driven product marketing leader with extensive experience shaping go-to-market strategies and driving growth across leading technology companies. At GitLab, I led a team of technical marketers through the company's IPO, delivering top-tier analyst relations, product positioning, and demand generation. I played a key role in positioning GitLab as a leader in the Gartner DevOps Platform Magic Quadrant, helping drive ARR from $100M to $400M.

At Harness, I contributed to the acceleration of developer adoption and industry awareness by refining product messaging and enabling sales teams to effectively demonstrate Harness’ value in the CI/CD landscape. I was instrumental at ConductorOne in establishing a strong product marketing foundation, defining competitive positioning, and supporting demand generation efforts.

My roles at HP and Microfocus involved driving technical marketing initiatives, enhancing customer engagement, and supporting major product launches that aligned with business growth goals.

Additionally, as a co-founder of MuteMe, I brought a hardware product to market in under six months, securing major enterprise customers like Google, Facebook, Amazon, and Intel. The company gained national exposure on Shark Tank and was recognized as a 2023 "Startup to Watch" by the Sacramento Journal.

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