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Specialties:
• Digital Transformation
• Inbound Marketing & Digital Strategy
• Content Marketing / Management
• Search Engine Optimization / Marketing (SEO / SEM)
• Demand Generation
• Marketing Automation
• Data Analytics & Insights
• Customer Relationship Management (CRM)
• Business Intelligence (BI)
• Global Marketing Strategy
• Social Media
• Email Marketing
• Project Management
• Product Marketing
Innovative executive who is skilled at developing digital marketing strategies and providing consumer insight for complex organizations. Industry thought leader on marketing technology, analytics, and optimization. Technology evangelist and consummate problem solver who identifies and capitalizes on creative ways to drive growth and improve ROI.
MBA and nearly 20 years of experience in marketing and information systems in both B2B and B2C. Architect of highly successful social media, search engine optimization and content marketing strategies. Strong communicator who can translate complex terminology into language understood by non-technical audiences. Proven ability to coach, mentor and motivate others.