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I am a motivated, goal focused B2B and B2C full-service marketing consultant, experienced manager and product manager with strong commercial achievements. A scientist by training, I have built on this understanding to support oil and gas service companies, telecommunications and healthcare. Based out of Calgary, Western Canada but with global experience I create an environment for success, by being a team player and thought leader. Working through my team of consultants we are committed to understanding customer needs to develop products, services and brands that resonate with the target customer and achieve aggressive sales targets, profitably. Let's talk about examples relevant to your business:
• Incisive customer & market understanding
• Creative Product Marketing
• Integrated marketing communications
• Business planning & implementation
• Strategic thinking
• Team development & leadership
• Effective competitor analysis & response
• Insightful data analysis
• Strong stakeholder relationships
• Business development
• Integrated media campaigns
• Project Management
• Qualitative and Quantitative market research
• Brand development
Specialties: Business Growth, using leading edge strategies including corporate shared value and crowdfunding to drive sustainable business growth.
Branding, understanding the core of the product or service and ensuring it resonates with the target customers.
Technology, especially when I can take the best of consumer marketing and use it in the B2B world. Intuitive, pragmatic solutioning. Let's start the conversation.