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The Evolved Marketer: The Emerging Breed of Marketing Ops Professionals with Yomi Tejumola
Jul 19, 2025
Podcast Episode

Yomi is the Founder and CEO of Algomarketing, a company that equips enterprise teams with AI-proficient talent to drive transformation and unlock exponential growth.

For over a decade, I lived and breathed marketing within the world's leading enterprises. As a data scientist and marketing technologist, I was on the front lines, empowering marketing teams to streamline operations, automate processes, and extract insights that fuelled smarter decisions.

But over time, I noticed something troubling: teams were increasingly bogged down managing tasks, leaving less time for actual marketing.

Creativity was being stifled by bureaucracy – buried under layers of forms, approvals, CRM complexities, and repetitive campaign cycles. Insight-led strategy often took a backseat to the relentless pursuit of speed and scale. The spark was dimming, and with it, the joy. This wasn't the dynamic, innovative field I knew. It was a clear call to action.

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