Hi, I’m Tiffany! When I’m not on a bike, walking my two golden retrievers, geeking out to marketing and motivational podcasts, or in the garden, I spend most of my time creating demand that drives pipeline and fuels growth. I’m a passionate and curious demand gen strategist who values cross-collaboration, communication, the marketing community, and staying on top of new trends and ways of thinking. My ultimate goal is to deliver high quality leads to sales and improve the customer experience. To do that, I tend to stay hyper-focused on the tactics and channels that create and capture demand. This helps me lead insightful and effective strategies that scale and drive growth for businesses in both B2B and B2C markets. Specialities include: B2B marketing, B2C marketing, B2B SaaS, demand gen, performance marketing, growth marketing, event marketing, project management, integrated campaigns, multi-channel campaigns, podcast production and promotion, web ux, paid social, paid search, conversion rate optimization, SEO, social media, video marketing, graphic design, sales enablement, partner marketing, and go-to-market strategies. Let’s connect!

I'm all about Figuring out how to build a company where people love to work Serving customers who can’t imagine life without us Living, finding and teaching a Scared Confident culture and Disrupting the way marketing has always been done

Also known as the tracking Yoda, I am passionate about all things GTM and Analytics. I have been responsible for the roll-out and training of GA4 in my current agency. I also have experience with Google ads, Microsoft ads and Paid social.

I specialize in stories. From the simplest social media post to the most complex content marketing campaign, it all comes back to storytelling. My career adventures have taken me to different editorial and content strategy roles across startups, well-known brands, universities, websites, magazines, and publishers. During that time, I've become an expert in not only leading collaborative content teams and building best-in-class content programs, but also taking simple ideas and amplifying them into big-picture, digital content strategies. From NYC, with stopovers in Boston, mid-Missouri, and Kansas City, I currently live in Virginia. My favorite word is persnickety and I'm an ENFJ. Specialties: content marketing, content strategy, communication strategy, content design, UX writing, style guides, blogs, ebooks, infographics, case studies, magazines, thought leadership, and so much more. All.The.Words.

Tiffany is a global strategist, integral design consultant/researcher, and entrepreneur. Her strategic vision and strong conviction in developing sustainable solutions and business models are proven by a successful international career. Starting from just in her 20s, Tiffany pioneered the development of the ‘Green Buildings’ market in China which is estimated to be about 6.5 billion square meters in 2022. After receiving her Masters education from Harvard University , she founded the China operation of EMSI in 2001, the first international firm to pioneer a successful business model for LEED certified ‘Green Buildings’ for the Chinese market. Tiffany is author/co-author for publications including 'Feeding Tomorrow's Cities', 'DNA of Westland', 'Green Cities China'.

Experienced professional with omnichannel marketing expertise in digital advertising, SEO, content strategy, marketing operations, and reporting with a demonstrated history of success in leading at high-growth B2B companies.

Data-driven and result-oriented marketing operations director with hands-on expertise implementing multi-channel demand generation and digital campaigns. Skillset includes a unique blend of direct software sales experience with technical aptitude, a curious nature and high standards for work product. Extremely passionate about successful execution of digital marketing strategies that drive leads and improve sales’ pipelines.