There's a plethora of hot topics in your industry. And it's important you join the conversation, so you can attract potential buyers. But you don't want to do that. Not without unique points to view (POVs) to share on those topics. Strong POVs will set you (and your brand) apart from the "sea of sameness" in your industry. They'll help you get the attention of potential buyers. Let's put your POVs to work for your brand. I help businesses (like Close, GetResponse, Flodesk, etc.) plan and create content that builds brand (through strong POVs) and drives demand. Here's what two of my clients had to say about my work: "The content your team has been churning out has been absolutely fantastic. Seriously couldn't be more impressed with the quality" -- Francesco Montesanto Senior Content Marketing Manager, Optimizely "What I like about (Victor and his team) is that they’re not just creating really great content but also providing us with external expertise. This helps us better understand what works, what doesn’t, and where to look for traffic and user acquisition opportunities in SERPs." -- Michal Leszczynski Head of Content Marketing, GetResponse If what you see here sounds like what you're looking for, send a DM and let's talk :) Or visit https://premiumcontentshop.com to learn more.

Victor Lund is one of the founders of WAV Group, a strategic planning firm that empowers brokers, franchises, MLS, Association of REALTORS, capital markets, and the technology firms that serve them for more than 20 years. His speciality is guiding the development of focused operating models that support fluid strategic plans by companies experiencing change. Lund focuses his career on innovation strategy, authoring growth designs, and is known for supporting companies who aspire to lead their industry segment at enterprise scale. Given the breadth and depth of WAV Group services in research, planning, recruiting, public relations, M&A, vendor selection, compliance, etc. – the firm is not only keenly aware of industry trends, but is able to assist in supporting industry wide change. Our most important experience is in communication planning and execution to support explicit endeavors. In addition to supporting the firm’s private clients, WAV Group has years of participation in the Council of MLS, The Realty Alliance, Leading Real Estate Companies of the World, Upstream, Broker Public Portal, and the Real Estate Standards Organization. Lund has spoken or moderated discussions at industry events: NAR, NAR Midyear, State Associations, Franchise Conventions, Council of MLS, RIS Media, REAL Trends, Luxury Real Estate, and Inman Connect. Lund has been recognized by Swanepoel Top 200 leaders in Real Estate (multiple years), Inman News top 100 Leaders(multiple years), and RIS Media most influential Newssmakers. In 2018-2019 Lund served the Shattuck-St. Mary's Board of Trustees. I am really good at safely catching birds that fly into houses

build the right thing and build it right 🚀

I am responsible for leading Google Cloud’s business relationships with GSI and Consulting partners.

CEO & Co-Founder of Synthesia.io

I am an entrepreneurial software product leader with a passion for building successful customer experiences. My skills include product management, product strategy, GTM strategy, sales enablement, and outbound customer engagement.