Content Strategist, SaaS Marketing Consultant, and Founder of The Reeder. Known for scaling brands like Gong from $20M to $200M ARR, Devin specializes in creating memorable content that grows audience, brand, and pipeline for high-growth startups like Notion, Wiz, and AudiencePlus. Host of the podcast Reed Between the Lines and creator of The Reeder Newsletter, Devin shares actionable strategies for content marketing and LinkedIn growth. Passionate about turning readers into raving fans and building trusted, impactful brands in the SaaS space.

Video producer. Marketing Cheat Codes podcast showrunner. Animator. My main goals are to educate and entertain. At Aprimo, a B2B SaaS company, I am the primary resource for development of video, audio, photography, and motion graphics-based projects across departments. Playing a critical role in the global brand experience through digital media deliverables and processes that guide marketing and field efforts, I have a continued focus on Aprimo’s overall visual representation and customer experience, both online and in-person. My background is in education, events, documentary production and advertising, with projects that have been used at international conferences, screened at major film festivals, played on television, radio, and print. After early work at Leo Burnett and leading student filmmaking programs with Adobe at Cannes and Sundance, I completed a Master of Science in Digital Cinema Production. The classroom was still calling my name, so I taught advanced multimedia courses at a college prep school in Chicago, then moved on to manage the video studio and create curriculum content for the first fully accredited online culinary program. Over the past decade I also worked on large-scale physical events, and spent several years as project manager for a virtual event and live-streaming platform, building digital experiences and global product launches for tech companies, nonprofits, and publishers. When I'm not working or volunteering, you can find me going analog, exploring parks and nature with a film camera in hand.