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ELG Insider Daily #623: Cold email is not dead, it is just not partner-led
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ELG Insider Daily #623: Cold email is not dead, it is just not partner-led
ELG Insider Daily #638: The secret to customer retention
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ELG Insider Daily #638: The secret to customer retention
Nearbound Daily #533: Inside Story: HubSpot Wasn't Always Partner-Centric
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Nearbound Daily #533: Inside Story: HubSpot Wasn't Always Partner-Centric
Follow the network: Your path to market expansion
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Follow the network: Your path to market expansion
Ecosystem-Led Growth: The power of your partner ecosystem
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Ecosystem-Led Growth: The power of your partner ecosystem
ELG Idols: Meet the enterprise sales veteran who turned commercetools' ecosystem into a revenue machine
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ELG Idols: Meet the enterprise sales veteran who turned commercetools' ecosystem into a revenue machine
The 2024 ELG Index: Charting the global progress of Ecosystem-Led Growth in tech
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The 2024 ELG Index: Charting the global progress of Ecosystem-Led Growth in tech
The Friday Concentrate #12: Is Your Brand A Nurse Tree?
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The Friday Concentrate #12: Is Your Brand A Nurse Tree?
How Gong x Chili Piper's pipeline-acceleration partnership fuels their customers' sales - and their own
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How Gong x Chili Piper's pipeline-acceleration partnership fuels their customers' sales - and their own
Speed Up Deals with this Warm Intro Email Template
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Speed Up Deals with this Warm Intro Email Template
How Fivetran Powers Its Ecosystem-Led Sales With Data: An Excerpt from Bob Moore's Book on ELG
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How Fivetran Powers Its Ecosystem-Led Sales With Data: An Excerpt from Bob Moore's Book on ELG
Don't Waste Your Prospect's Time on Discovery. Speed Up the Sales Qualification Process With Partners.
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Don't Waste Your Prospect's Time on Discovery. Speed Up the Sales Qualification Process With Partners.
Cold Outbound Isn't Dead. Here's What Sales Leaders Say are the Most Cost-Effective Sales Strategies in 2023.
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Cold Outbound Isn't Dead. Here's What Sales Leaders Say are the Most Cost-Effective Sales Strategies in 2023.
Stop Increasing Your Sales Activities. With ELG, You Need Less Opportunities to Hit Quota
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Stop Increasing Your Sales Activities. With ELG, You Need Less Opportunities to Hit Quota
You're Getting in the Way. How Modern Partner Managers Empower Sales Teams to Co-Sell (Without the Bureaucracy)
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You're Getting in the Way. How Modern Partner Managers Empower Sales Teams to Co-Sell (Without the Bureaucracy)
Okay, So It's a Down Market. Now What?
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Okay, So It's a Down Market. Now What?
Partnerships 101: What is Partner Marketing?
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Partnerships 101: What is Partner Marketing?
The Subtle Art of a Warm Intro: How to Set Your Sales Team Up For Success
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The Subtle Art of a Warm Intro: How to Set Your Sales Team Up For Success
Don't Lose the Connection. How to Use CRM Data & Automation to Nurture Your Co-Selling Relationships
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Don't Lose the Connection. How to Use CRM Data & Automation to Nurture Your Co-Selling Relationships
Don't Fall Behind: Get Your Partner Data in Your Data Warehouse (Part 1 of 2)
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Don't Fall Behind: Get Your Partner Data in Your Data Warehouse (Part 1 of 2)
3 Companies on Building Their First Partnerships Team (And Hiring From Within)
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3 Companies on Building Their First Partnerships Team (And Hiring From Within)
Want To Up Your Integration Game? Adopt A Product Mindset.
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Want To Up Your Integration Game? Adopt A Product Mindset.
How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)
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How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)
How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)
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How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)
Expanding to a New Persona or Market? Your Partners Can Help You Dive in With Grace.
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Expanding to a New Persona or Market? Your Partners Can Help You Dive in With Grace.
Start Small. Focus on One Co-Selling Motion. Then, Replicate Its Success.
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Start Small. Focus on One Co-Selling Motion. Then, Replicate Its Success.
Partnerships 101: What is Co-Selling?
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Partnerships 101: What is Co-Selling?
21 Partnerships People You Should Follow on LinkedIn
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21 Partnerships People You Should Follow on LinkedIn
We Mapped the Career Paths of 6 Women in Partnerships
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We Mapped the Career Paths of 6 Women in Partnerships
Your B2B SaaS Partner Page Checklist (with 50 Examples)
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Your B2B SaaS Partner Page Checklist (with 50 Examples)
A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program
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A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program
6 Tips for Strengthening the Bond Between Your CSMs and Partners
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6 Tips for Strengthening the Bond Between Your CSMs and Partners
3 Steps To Ensure Partnerships Outperforms Outbound Sales
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3 Steps To Ensure Partnerships Outperforms Outbound Sales
How Typeform Went From 30 Integrations to 100+ in Just One Year
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How Typeform Went From 30 Integrations to 100+ in Just One Year
The Co-Marketing Flip: Get Strategic With Your Partner Marketing Six Months Into the Partnership
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The Co-Marketing Flip: Get Strategic With Your Partner Marketing Six Months Into the Partnership
Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021
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Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021
Standout Traits for a Great Partner Case Study (With Examples)
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Standout Traits for a Great Partner Case Study (With Examples)
Your Guide to Preparing for Your Next Partner Pitch Meeting
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Your Guide to Preparing for Your Next Partner Pitch Meeting
A Primer: 3 Things to Lookout for as a Partnership Leader
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A Primer: 3 Things to Lookout for as a Partnership Leader
Tech Ecosystem Maturity: How to Level Up Your "Better Together" Messaging
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Tech Ecosystem Maturity: How to Level Up Your "Better Together" Messaging
Monetize Your Technology Partnerships With These 8 Tactics
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Monetize Your Technology Partnerships With These 8 Tactics
How to Contribute Millions in Sales Pipeline via Warm Intros and the "Fast Follow
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How to Contribute Millions in Sales Pipeline via Warm Intros and the "Fast Follow
Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together
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Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together
How to Calculate Your Tech Ecosystem's Impact on Churn (and Get Your Entire Team Driving Adoption)
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How to Calculate Your Tech Ecosystem's Impact on Churn (and Get Your Entire Team Driving Adoption)
Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples
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Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples
4 Tips for Launching a 30-60-90 Day Enablement Program for Your New Sales Hires
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4 Tips for Launching a 30-60-90 Day Enablement Program for Your New Sales Hires
5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)
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5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)
How Hatch Boosted its Close Rate by 24% by Incentivizing its Partner's Account Managers
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How Hatch Boosted its Close Rate by 24% by Incentivizing its Partner's Account Managers
No More Ambiguity. How Sales Teams Leverage Their Ecosystems to Enter Every Deal With Confidence
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No More Ambiguity. How Sales Teams Leverage Their Ecosystems to Enter Every Deal With Confidence
Everything You Should Know About Launching a Startup Partner Program
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Everything You Should Know About Launching a Startup Partner Program
4 Leadership Lessons We Learned at Our First Happy Hour
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4 Leadership Lessons We Learned at Our First Happy Hour
Partnerships 101: What is Cross-Selling?
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Partnerships 101: What is Cross-Selling?
The Beginner's Guide to SaaS Tech Partnerships
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The Beginner's Guide to SaaS Tech Partnerships
The 5 Things to Do in Your First 90 Days as a Partnership Leader
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The 5 Things to Do in Your First 90 Days as a Partnership Leader
You Have Dormant Partners. Here's How to Get Their Interest
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You Have Dormant Partners. Here's How to Get Their Interest
An Inside Look Into Google and HubSpot's GTM Strategy for Their Ads Integration
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An Inside Look Into Google and HubSpot's GTM Strategy for Their Ads Integration
Your Product-First Partnerships Team Should Report Directly to the CEO
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Your Product-First Partnerships Team Should Report Directly to the CEO
Tech Ecosystem Maturity: 4 Ways Most Partner Programs Fall Short
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Tech Ecosystem Maturity: 4 Ways Most Partner Programs Fall Short
Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement
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Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement
A Quick Breakdown of Ecosystem-Led Sales (And How AEs are Closing Deals 46% Faster)
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A Quick Breakdown of Ecosystem-Led Sales (And How AEs are Closing Deals 46% Faster)
It's Not Just You. The Four Main Sales Pain Points From 2022 And How To Beat Them
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It's Not Just You. The Four Main Sales Pain Points From 2022 And How To Beat Them
5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack
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5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack
Your Services Partners Can Help Close the "Impossible" Deal (And Make Your Customers Happier)
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Your Services Partners Can Help Close the "Impossible" Deal (And Make Your Customers Happier)
Partnerships 101: What is a PRM and Should I Use One?
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Partnerships 101: What is a PRM and Should I Use One?
Build Affective and Cognitive Trust to Bond With Your Remote Team. Here's How.
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Build Affective and Cognitive Trust to Bond With Your Remote Team. Here's How.
Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?
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Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?
Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships
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Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships
5 Ways to Incentivize Your Sales Team to Live, Eat, and Breathe Partnerships
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5 Ways to Incentivize Your Sales Team to Live, Eat, and Breathe Partnerships
Partnerships 101: How to Organize and Execute an Online Event With Your Partners
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Partnerships 101: How to Organize and Execute an Online Event With Your Partners
14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems
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14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems
Tech Ecosystem Maturity: How to Level up Your Co-selling Workflows
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Tech Ecosystem Maturity: How to Level up Your Co-selling Workflows
From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year
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From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year
Your Partnerships Team Should Report to Sales (At First)
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Your Partnerships Team Should Report to Sales (At First)
6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)
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6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)
Partnerships 101: How to Launch a Tech Partnership Program
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Partnerships 101: How to Launch a Tech Partnership Program
8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T
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8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T
Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem
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Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem
Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner
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Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner
WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%
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WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%
Get Off the Partner Enablement Treadmill
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Get Off the Partner Enablement Treadmill
Work in Sales? A Career in Partnerships Could Help You Make More Money Faster
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Work in Sales? A Career in Partnerships Could Help You Make More Money Faster
2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)
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2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)
23% of Companies Co-Selling are Going All In. Here's Why They're Right.
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23% of Companies Co-Selling are Going All In. Here's Why They're Right.
20 Integrations and Chrome Extensions for Partner Managers
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20 Integrations and Chrome Extensions for Partner Managers
10 Facts You Oughta Know if You Work in B2B Partnerships
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10 Facts You Oughta Know if You Work in B2B Partnerships
How to Win Over Your Strategic Partner's Customer Success Team Right Away
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How to Win Over Your Strategic Partner's Customer Success Team Right Away
Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.
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Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.
How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)
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How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)
Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.
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Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.
Stop Leaving Partner-Influenced Revenue on the Table. Here's How.
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Stop Leaving Partner-Influenced Revenue on the Table. Here's How.
My $2.6 Billion Ecosystem Fail
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My $2.6 Billion Ecosystem Fail
4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time
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4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time
Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth
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Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth
Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?
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Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?
How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)
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How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)
Want to Improve Activation Rates? It's Time to Co-Onboard With Partners
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Want to Improve Activation Rates? It's Time to Co-Onboard With Partners