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Key Takeaways From IAA Mobility: Repositioning The Automotive Industry Around Changing Customer Priorities
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Tech & Innovation APAC 2021: Building A Future Fit And Creative Workforce
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Harness Friction In Customer Journeys To Drive Emotional Engagement
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Forrester Renforce Ses Équipes En France
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The Application Security Market Will Grow To $12.9 Billion By 2025
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Want To Set An Achievable Number For 2022? Don't Skimp On Annual Sales Planning
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What's The Future Of Data Management? Find Out At The Data Strategy & Insights Event
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A Crack In The Garden Wall
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Transformez Les Cartes De Parcours Client En Un Outil De Gestion Du Changement
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Security Leaders: It's Time To Facilitate Employee Productivity, Not Hinder It
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Crisis-Driven Innovation Demands Creativity And Action Under Pressure
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European Organisations Are Underinvesting In Customer Experience
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Your People Are Your Most Important Technology Asset
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Top 59 Global IT Channel Media Outlets - What MSPs, MSSPs, Resellers, Integrators, And IT Consultants Read
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Serving Customer Needs Across A Hybrid Customer Experience
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Siemens Energy: Seizing Opportunity With A Clear, Aligned Marketing Strategy
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Good Friction Applied: Customer Privacy, Emotions, And Trust
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Marketers, Sharpen Your Mobile Messages
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Conférence Forrester Expérience Client - 30 Septembre/1er Octobre
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Vragen en antwoorden rond hoe journey maps te gebruiken zijn als een tool voor verandermanagement
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July And August 2021 Research Recap - Cloud And Tech Operations
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CISOs And The Trust Imperative
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How Accurate Were Our Predictions For 2021?
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Double Down On People Skills In Data Analytics Work
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The Top Nine Emerging-Company CEO Expectations For Marketing And Sales Leaders The Top Nine Emerging-Company CEO Expectations For Marketing And Sales Leaders
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Introducing The Forrester Now Tech: Cybersecurity Consulting In APAC - A Push Toward New Pricing And Delivery Models
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What Is A "Hybrid" Sales Kickoff?
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The 2021 Forrester And InfoWorld EA Awards Contest Winners Focus On Agility And Enabling Innovation
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The Market Remains Hot As We Kick Off Our Next Forrester Wave™ Evaluation Of The DAM Landscape
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Wondering If Your Sales Enablement Efforts Are Visible? Try These Four Quick-Hit Options
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Meet The Most Interesting Investor Segment: The Digitally Savvy Delegator
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CRM And DX Programs Are Set To Collide - Here's What You Should Do About It
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The Top Trends In Pharma: AI, Patient-Centricity, And Trust Are Needed To Build Resilience in 2022
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CX: How Indian Brands Performed In 2021
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Navigate The Storm Of ESG Data
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GRC Platforms Morph From Maslow's Hammer To The Swiss Army Knife
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How To Join The Connected World With Data And AI
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Forrester's 2021 Financial Services Architecture Survey Needs Your Input
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Three Trends Transforming The Video Game Market
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MRM Is Your Essential Marketing Workhorse In The Pandemic And Beyond
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Our Take On The Microsoft Power Apps Portals Data Leak
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Words Matter: Inclusive Experiences Start With Inclusive Language
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Marketing Operations Wears Many Hats: Find The Best Fit For 2022
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Consumers Aren't Ready For The Metaverse Yet
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Pandemic-Induced Collaboration: Adobe's Billion-Dollar Acquisition
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To Build A Better Marketing Plan, Revisit Your Approach To Planning
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Stop, Look, And Listen Before Expanding Your Use Of Workplace Augmented Reality
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Forecasting In Uncertainty: We Are Raising Our 2020 And 2021 US Tech Market Growth Forecast
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Quick Take: What Does This Current Sales Enablement Tech Consolidation Mean?
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Where Do US Consumers Stand On The Financial Well-Being Spectrum?
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Product Teams: The New Iron Triangle
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Sales Enablement Leaders: Name The Last Time You Spoke With A Buyer
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The Unfortunate Connection Between Professional Athletes And B2B Sellers
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Get Good At Design - It's A Wide-Open Path To Growth
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Promotions And Offer Management Providers Want To Help You Deliver Personalized And Compelling Incentives
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Three Data Integrity Challenges Blockchain Can Help Solve
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Epsilon's Purchase Of CitrusAd Begins The Consolidation Of Retail Media
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Global Trends 2040: A More Contested World
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Searching For ROI In Retail: The Time For A New Site Search Tool Is Now
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Asia Is A Beacon For Luxury Commerce Innovations
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European Organizations Struggle To Attain Diversity In Their CISO Leadership Roles
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Square's Purchase Of Afterpay Will Fuel Buy-Now-Pay-Later Growth
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The CMO And CXO Must Partner To Transform The Customer Experience
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Headspace Health Looks To Build Mental Resilience In All Employees By Giving Them More Choice
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Open Finance Will Reshape The Relationship Between Banks And Their Customers
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Prevent A Loss, Save A Tree
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How To Crack The Code On B2B Recruiting
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Demand Planning: Five Steps To Determine The Right Marketing-Approach Mix
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China Is Leading Global 5G Adoption To Accelerate Digital Innovation
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B2B Summit APAC Preview: Turn Insight Into Opportunity With The B2B Revenue Waterfall
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Optimising Global Campaigns In The Region
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Cross-Channel Campaign Management: A Mature Market Reinvents Itself
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Prepare For AI That Learns To Code Your Enterprise Applications (Part 3)
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The BI Fabric Baby Is Slowly But Surely Growing Up
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Reap The Rewards Of Retail With Smart Tools For Store Associates
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Healthcare Insurers Must Address Trust, Disruptive Competitors, And Platform Modernization To Meet Evolving Consumer Expectations In 2022
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Experiment, Then Scale: Lessons From Manufacturing
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B2B CMOs Chart New Paths To Growth Post-COVID
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Retail Media Solutions Build A New, Profitable Revenue Stream For Retailers
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Counting Down To Forrester's Technology & Innovation APAC Live Virtual Experience
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When Worlds Collide: IT & Product Management
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Launching Forrester Tech Tide™: B2B Payments Research
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Software Composition Analysis Is A Core Tool To Protect Your Software Supply Chain
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Kubernetes Is Going To Cost You - But Nobody Knows How Much
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How And Why To Bother With Customer Obsession
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SCA Vendors Are Leading The Way On Diversity, Equity, And Inclusion
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European Security Leaders Must Invest In AppSec To Catch Up With Their Peers Across The Globe
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The Total Economic Impact™ Of DEI: Why Diversity, Equity, And Inclusion Matter
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The Social "FrankenSuites" Era Must Draw To A Close
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Connected Insurance: Reality Or Hype?
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The Tech Council Of Australia Brings The Digital Generation To The Policy Forefront
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You Need A Design System - Here's Why
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Introducing The Forrester New Tech: Extended Detection And Response (XDR) - A Battle Between Precedent And Innovation
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Financial Services Firms Can Earn Trust With A Real Commitment To Sustainability
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Worried About Losing Cookie Tracking? Look To Your Loyalty Program
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The State Of Privacy In Asia Pacific: A Wake-Up Call For Marketers
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