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From turn up to calm down: Lil Jon's foray into mindfulness
Article
From turn up to calm down: Lil Jon's foray into mindfulness
VidCon to feature top marketing voices from the White House to Spotify
Article
VidCon to feature top marketing voices from the White House to Spotify
When did school and social media become so compatible?
Article
When did school and social media become so compatible?
When TikTok decides your product is a dupe
Article
When TikTok decides your product is a dupe
Creator Economy Scoop: Coachella collabs and the Taylor Swift treatment
Article
Creator Economy Scoop: Coachella collabs and the Taylor Swift treatment
"Creator-first" is an industry buzzword, but creators are still chasing down payments
Article
"Creator-first" is an industry buzzword, but creators are still chasing down payments
From fans to foes: How customer service can make or break creator brands
Article
From fans to foes: How customer service can make or break creator brands
Why Nikon asked creators to spend eight days on self-reflection
Article
Why Nikon asked creators to spend eight days on self-reflection
How can brands prove they actually care about social causes?
Article
How can brands prove they actually care about social causes?
Creator Economy Scoop: When TikTok becomes a career coach
Article
Creator Economy Scoop: When TikTok becomes a career coach
Does AI threaten creator marketing, or does it make the work more meaningful?
Article
Does AI threaten creator marketing, or does it make the work more meaningful?
How women in the Olympics are building second careers as influencers
Article
How women in the Olympics are building second careers as influencers
Consumers are afraid of getting older-can marketers shift the narrative?
Article
Consumers are afraid of getting older-can marketers shift the narrative?
Creator Economy Scoop: When small creators reign supreme
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Creator Economy Scoop: When small creators reign supreme
Creator Economy Scoop: The creative content that goes unseen
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Creator Economy Scoop: The creative content that goes unseen
Creator Economy Scoop: Pinterest as an internet oasis
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Creator Economy Scoop: Pinterest as an internet oasis
Brands are pulling creators out of their content cubicles
Article
Brands are pulling creators out of their content cubicles
Why Urban Outfitters is giving Philadelphia creators an international stage
Article
Why Urban Outfitters is giving Philadelphia creators an international stage
Creators are good at selling stuff, but can they drive big-budget bookings?
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Creators are good at selling stuff, but can they drive big-budget bookings?
"Creator Tea Talk" reimagines a more inclusive industry
Article
"Creator Tea Talk" reimagines a more inclusive industry
Creator Economy Scoop: Creator likeness and partnership faux pas
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Creator Economy Scoop: Creator likeness and partnership faux pas
Creator economy scoop: Red carpet creators and the post-purchase experience
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Creator economy scoop: Red carpet creators and the post-purchase experience
Creator economy scoop: Pay transparency and brand trip controversy
Article
Creator economy scoop: Pay transparency and brand trip controversy
When do creators and brands need private social channels?
Article
When do creators and brands need private social channels?
The Great Resignation and what it means for the creator economy
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The Great Resignation and what it means for the creator economy
Creator Economy Scoop: AI apprehension and a TikTok election
Article
Creator Economy Scoop: AI apprehension and a TikTok election
The Black Creators making their mark in 2022
Article
The Black Creators making their mark in 2022
Creator Economy Scoop: Social platforms are begging to stand out
Article
Creator Economy Scoop: Social platforms are begging to stand out
Dentist goes viral on TikTok, showing the fun side of oral health care
Article
Dentist goes viral on TikTok, showing the fun side of oral health care
Super Bowl ads sell reach, but creator marketing still masters closeness | BANKNOTES
Article
Super Bowl ads sell reach, but creator marketing still masters closeness | BANKNOTES
This Yearbook Spotlights The Social-First Brands of 2023 | BANKNOTES
Article
This Yearbook Spotlights The Social-First Brands of 2023 | BANKNOTES
Creator economy scoop: At home premium coffee on the rise 2024
Article
Creator economy scoop: At home premium coffee on the rise 2024
Can influencer marketing unplug the iPhone monopoly?
Article
Can influencer marketing unplug the iPhone monopoly?
Creator economy scoop: Pinterest and luxury brands
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Creator economy scoop: Pinterest and luxury brands
Creator economy scoop: How many ads are on TikTok?
Article
Creator economy scoop: How many ads are on TikTok?
Creators without influence (gasp!) can still benefit your brand
Article
Creators without influence (gasp!) can still benefit your brand
The ultimate guide to early-and scrappy-customer research
Article
The ultimate guide to early-and scrappy-customer research
Is Tumblr making a return?
Article
Is Tumblr making a return?
What TikTok can do for your brand and how to create content for TikTok's algorithm
Article
What TikTok can do for your brand and how to create content for TikTok's algorithm
YETI UGC: Highlighting products that have been through the ringer
Article
YETI UGC: Highlighting products that have been through the ringer
Sarah Moret of Curie on her Shark Tank experience: What it takes to land a deal with the Sharks | BANKNOTES
Article
Sarah Moret of Curie on her Shark Tank experience: What it takes to land a deal with the Sharks | BANKNOTES
BeReal: What's the appeal of Gen Z's new fave app, and how can brands participate?
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BeReal: What's the appeal of Gen Z's new fave app, and how can brands participate?
Clothing rental services post-COVID
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Clothing rental services post-COVID
eCommerce payments: It's about making life easier for consumers | BANKNOTES
Article
eCommerce payments: It's about making life easier for consumers | BANKNOTES
Five examples of viral creator-brand ad collabs
Article
Five examples of viral creator-brand ad collabs
Doritos marketing: Then and now
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Doritos marketing: Then and now
Want to boost website conversions? Fill it with user-generated content!
Article
Want to boost website conversions? Fill it with user-generated content!
Abercrombie & Fitch leverages TikTok to stage its comeback
Article
Abercrombie & Fitch leverages TikTok to stage its comeback
Social marketing and condoms: From Thailand to the United States during the AIDS crisis
Article
Social marketing and condoms: From Thailand to the United States during the AIDS crisis
Is there still a playbook for DTC success? Eric Bandholz on how Beardbrand is weathering the storm
Article
Is there still a playbook for DTC success? Eric Bandholz on how Beardbrand is weathering the storm
How legacy brands can market effectively with influencers
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How legacy brands can market effectively with influencers
DTC Healthcare: The Good, Bad, and the Creator
Article
DTC Healthcare: The Good, Bad, and the Creator
2022 TikTok trends: Everything you need to know
Article
2022 TikTok trends: Everything you need to know
The Sweat Club-Founder & CEO, Bryan Lewis
Article
The Sweat Club-Founder & CEO, Bryan Lewis
How Zenni drives record numbers through partnerships with Chicago Bulls, Iris Apfel, Rashida Jones, & more
Article
How Zenni drives record numbers through partnerships with Chicago Bulls, Iris Apfel, Rashida Jones, & more
Facebook, Instagram CPMs drop for a second consecutive holiday weekend
Article
Facebook, Instagram CPMs drop for a second consecutive holiday weekend
Merch is the new luxury
Article
Merch is the new luxury
How to optimize PDPs, according to SEO experts from Sozy, Sixth City Marketing, & more
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How to optimize PDPs, according to SEO experts from Sozy, Sixth City Marketing, & more
Creator success case study: Hyundai and Culture Brands
Article
Creator success case study: Hyundai and Culture Brands
Influencers are changing the niche fragrance game | BANKNOTES
Article
Influencers are changing the niche fragrance game | BANKNOTES
An interview with Privy CMO, Dave Gerhardt
Article
An interview with Privy CMO, Dave Gerhardt
How Title IX has empowered female athletes to become creators and entrepreneurs
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How Title IX has empowered female athletes to become creators and entrepreneurs
How Scotch & Soda went from wholesale to global DTC brand
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How Scotch & Soda went from wholesale to global DTC brand
Successful creators know how to focus and tap into their competitive advantage | BANKNOTES
Article
Successful creators know how to focus and tap into their competitive advantage | BANKNOTES
Influencer marketing and the power of being underestimated by Article's Duncan Blair
Article
Influencer marketing and the power of being underestimated by Article's Duncan Blair
Why brands need to diversify how they use their creator content
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Why brands need to diversify how they use their creator content
Meet TikTok's Gay Bestie: Luke Franchina
Article
Meet TikTok's Gay Bestie: Luke Franchina
Sam Levinson and how Dom changed perceptions of hand sanitizer
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Sam Levinson and how Dom changed perceptions of hand sanitizer
Podcasts: The new frontier for brands and creators
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Podcasts: The new frontier for brands and creators
The future of ecommerce livestreaming: Lessons from China's selling machine
Article
The future of ecommerce livestreaming: Lessons from China's selling machine
FFUPs and how Sam Tichnor is trying to create the next iconic snack brand | BANKNOTES
Article
FFUPs and how Sam Tichnor is trying to create the next iconic snack brand | BANKNOTES
Scaling during a pandemic, celebrating Asian culture, and partnering small by Sandro Roco of AAPI-founded beverage brand Sanzo
Article
Scaling during a pandemic, celebrating Asian culture, and partnering small by Sandro Roco of AAPI-founded beverage brand Sanzo
Nisha Godfrey: The woman behind TikTok's viral chicken salad sound
Article
Nisha Godfrey: The woman behind TikTok's viral chicken salad sound
Joy Ofodu: From full-time Meta employee to full-time content creator
Article
Joy Ofodu: From full-time Meta employee to full-time content creator
Uncertainty surrounds expectations for Memorial Day sales across retail and eCommerce
Article
Uncertainty surrounds expectations for Memorial Day sales across retail and eCommerce
Future Commerce Nine by Nine report: The return to brick and mortar?
Article
Future Commerce Nine by Nine report: The return to brick and mortar?
Small fashion brands are preparing for upcoming climate regulations | BANKNOTES
Article
Small fashion brands are preparing for upcoming climate regulations | BANKNOTES
Pabst Blue Ribbon marketing: Then and now
Article
Pabst Blue Ribbon marketing: Then and now
Driving consideration of PUIG fragrances for the holiday season
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Driving consideration of PUIG fragrances for the holiday season
How to use influencer marketing in your back-to-school campaigns
Article
How to use influencer marketing in your back-to-school campaigns
Why eCommerce and social commerce should work together in 2022
Article
Why eCommerce and social commerce should work together in 2022
Gifting platform, Govalo, launches new integration with Recharge
Article
Gifting platform, Govalo, launches new integration with Recharge
Creator funds suck: Turn creators into shareholders instead
Article
Creator funds suck: Turn creators into shareholders instead
TikTok trends from A-Z for 2023 | BANKNOTES
Article
TikTok trends from A-Z for 2023 | BANKNOTES
How Pura sells the sense of smell, even across digital platforms | BANKNOTES
Article
How Pura sells the sense of smell, even across digital platforms | BANKNOTES
The Creative Ladder: New nonprofit supporting underrepresented creatives launched by Ryan Reynolds, Dionna Dorsey Calloway, and David Griner
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The Creative Ladder: New nonprofit supporting underrepresented creatives launched by Ryan Reynolds, Dionna Dorsey Calloway, and David Griner
Web3 and NFTs: Will decentralized web enhance eCommerce?
Article
Web3 and NFTs: Will decentralized web enhance eCommerce?
Recent social media updates you need to keep an eye on | BANKNOTES
Article
Recent social media updates you need to keep an eye on | BANKNOTES
Chipotle's Neiv Toledano on their partnership with 'Corn Kid'
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Chipotle's Neiv Toledano on their partnership with 'Corn Kid'
Brands building communities and investing in creators are miles ahead of competitors
Article
Brands building communities and investing in creators are miles ahead of competitors
How Stryx landed a deal on Shark Tank and insight into its "secret sauce" for success on TikTok
Article
How Stryx landed a deal on Shark Tank and insight into its "secret sauce" for success on TikTok
Washington Commanders name Katie Feeney first 'Social Media Correspondent' | BANKNOTES
Article
Washington Commanders name Katie Feeney first 'Social Media Correspondent' | BANKNOTES
How creators and influencers over 40 are carving out a space on social media
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How creators and influencers over 40 are carving out a space on social media
Triple Whale: How an enterprise SaaS found a highly relatable voice on social media | BANKNOTES
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Triple Whale: How an enterprise SaaS found a highly relatable voice on social media | BANKNOTES
Instagram SEO: Marketers and influencers share 8 tips to get started
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Instagram SEO: Marketers and influencers share 8 tips to get started
How brands are utilizing chaotic and unhinged marketing campaigns | BANKNOTES
Article
How brands are utilizing chaotic and unhinged marketing campaigns | BANKNOTES