Associated with
Amogh Sarda
Posted Jun 4, 2019
•
7 min read
Why Sales And Marketing Are The Key To Your Roadmap Success
Product Managers have to keep a pulse on a diverse set of inputs to build strategic direction and make calculated tradeoffs for the product roadmap. Sales and marketing teams are one of the most valuable sources of inputs into that roadmap. They are on the front line and have a strong, raw insight into customers, market trends and product.
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