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The 2025 Science of B2B BDR Benchmark: Succeeding in a Changing Landscape
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Kerry Cunningham Kerry Cunningham
Sara Boostani (Frazier) Sara Boostani (Frazier)
41 min read
The 2025 Science of B2B BDR Benchmark: Succeeding in a Changing Landscape
6sense 6sense

Quick Read Summary The role of BDRs and SDRs is evolving, shaped by advances in AI, buyer behavior, and the need for more strategic engagement. While AI has introduced automation for tasks like email writing and initial prospect outreach, it is enhancing rather than replacing BDR functions. Already, 60% of BDRs are using AI tools...

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