Modern Marketer Guide: Building the B2B Marketing Dream Team
Associated with
Posted Oct 30, 2023 8 min read
Modern Marketer Guide: Building the B2B Marketing Dream Team

The article discusses the challenges faced by modern marketing teams, including budget constraints, talent acquisition difficulties, and the ambiguous nature of marketing roles. It emphasizes the need for lean, versatile teams comprised of unicorns who can perform various tasks effectively. The modern marketing dream team consists of a small group of versatile professionals capable of delivering high ROI. The text provides insights into assembling such teams and offers advice for marketers seeking employment in this evolving landscape.

More Ways to Read:
📓 Original Deep Dive The full article for those who want to immerse themselves
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock