With the introduction of AI and the opportunities it offers for business, our product team was incredibly excited to launch the first GPT powered AI content assistant made for scaled creative production. We know first-hand how marketing and creative teams struggle with restricted time and shrinking resources dedicated to continuous creative iterations. This is why we've built a GPT-powered content assistant straight into Celtra's creative automation suite to heighten the efficiency, scalability, and effectiveness of ad campaigns made in Celtra.