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Proving Marketing ROI: The CMO's Constant Battle
Associated with
Jenn Steele Jenn Steele
Camela Thompson Camela Thompson
Doug Bell Doug Bell
Amy Vosko Amy Vosko
Posted Jun 6, 2023 • 1 min read
Proving Marketing ROI: The CMO's Constant Battle
CaliberMind CaliberMind

Boiling marketing impact down to a single number doesn't make sense. So how do we balance what the board is asking for with fair representation of everything we do?Watch a panel of experts discuss how CMOs can prove ROI and own the boardroom.

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