In this episode of PPC Town Hall, we brought in John Lee and Melissa Mackey to help us understand the findings from this report, how consumer behavior has changed as a result, and more importantly how to target this new persona.
In this episode, you're going to learn: - What is the 'workday consumer' - How consumer behavior has changed - What are the findings from this report that impact PPC advertisers - How to act on these findings and target this new persona