Season 1 of Conversation Starters focused on how to use content, personalized website experiences, and internal team alignment to start conversations with customers and prospects. But once those conversations are on the calendar, how do you make sure that they are productive and effective?

That's what Sammi Reinstein explores in season 2.

In season 2 of Conversation Starters, host Sammi Reinstein talks with experts across artificial intelligence, sales, and marketing to learn their secrets for how to make sure the first conversation with a customer or prospect is a memorable one.