Sometimes, two or three colors just look right together. We can't explain why, but we know it's right.

Color theory is the explanation you've been looking for.

Even if you haven't been looking for that explanation, that's no excuse not to know it. Color theory is important for everybody to understand. If you have a job as a freelance graphic designer or an interior decorator, color theory can easily be applied. Web designers who want to make their sites accessible need to understand color contrast; entrepreneurs designing their packaging and logos should understand how colors make their audience feel.

The understanding of color theory plays an enormous part in the success of all designers and brands, big and small.

Why guess the reason a few colors look good together when you could know the answer?