Associated with
Steve Lunniss
Posted Nov 13, 2023
•
3 min read
Google and Yahoo unveil new email sender requirements: What you need to know
In a joint announcement on October 3, Google and Yahoo revealed updated sender requirements for all companies sending bulk email. Senior Director of Product Management at Yahoo, Marcel Becker and Product lead at Google, Neil Kumaranof, detailed the specific actions senders must take to avoid having their emails blocked. Non-compliance with these new requirements could result in rejected mail from February 2024.
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