Associated with
Catherine Brodigan
Posted Oct 2, 2017
•
6 min read
The end of "just checking in" with customers | Inside Intercom
Modern messaging tools can be a blessing and a curse to relationship management teams. Untargeted outreach has become the business equivalent of getting a "'sup?" text from an acquaintance you barely know. Focusing on personalized, contextualized communication with your customers is a must.
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