Customers in Times of Crisis: Even Less Rational than Usual
Associated with
Amit Bivas Amit Bivas
Gilad Adler Gilad Adler
Adi Hagag Adi Hagag
Posted Apr 19, 2020 6 min read
Customers in Times of Crisis: Even Less Rational than Usual

On Optimove's daily live stream #MarketingAmidCorona, where we touch everything marketing during this global crisis, we also had a chance to speak to Gilad Adler, a Clinical Psychologist. We talked to him about how consumer behavior and human behavior, in general, have changed since the outbreak of coronavirus. I'm sure you'll find it very insightful. No ... Continued

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