Associated with
Nitin Jaggi
Posted May 12, 2017
•
4 min read
How marketers can demystify the use of data
Customers are constantly connected, and the opportunities for data capture are only set to grow. By Jill Brittlebank, VP, Strategy & Analytics at Zeta Global In today's smartphone society, brands know more about their customers than ever before. But many customers are concerned and bewildered about how their data is used. Recent reports from The [...]
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