It's been almost a month since we started our Customer Engagement Deconstruction Series (Telling better digital stories). So far we have covered three industry leading giants, Spotify, Harvard Business Review and Etsy. During the deconstruction we learned a lot about how one can induce stellar customer experience in their brand to grow. All of these brands showed us that to run a successful and popular brand, customer first approach is mandatory.
So here's our takeaway from the all the three stories.