Time for sales to call a truce with customers | Inside Intercom
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Russ Thau Russ Thau
Posted May 19, 2014 5 min read
Time for sales to call a truce with customers | Inside Intercom

It's time to stop calling sales reps "frontline soldiers" and having them cold-call all day. Those days are gone, along with the door-to-door salesmen. It is time to declare peace between the sales person and their customer.

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