Navigating the shifting MarTech landscape with Austin Hay (ex Branch, Ramp, mParticle)
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Navigating the shifting MarTech landscape with Austin Hay (ex Branch, Ramp, mParticle)

Listen to this episode from The Marketing Scientists on Spotify. Today's guest is Austin Hay. Austin, the co-founder of Clarify, brings a wealth of experience from roles in Martech at Ramp,  and operations and go-to-market positions at Runway, mParticle, and Branch. With a focus on flexibility and intelligence, Austin is revolutionizing the CRM space with Clarify. Here are three things I learnt from Austin:Significant changes in the MarTech landscape  Resetting expectations on what is trackable in marketingHow the traditional concept of the Customer Data Platform is evolving