What customers want brands to know about loyalty program communication
Posted Aug 17, 2023 3 min read
What customers want brands to know about loyalty program communication

As part of our ongoing research into the customer mindset, we recently surveyed consumers on various aspects of customer loyalty programs, from the incentives that make them sign up to the frustrations that drive them away. In this post, we'll share some insights specifically around contact methods and how people use loyalty programs.

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