Looking back through our posts from 2013, the "Lost Leads" infographic published in April caught my eye. As we noted on that infographic, 50% of consumers respond to the company that follows up with them first. This, coupled with a recent discussion on LinkedIn about B2B buyer behavior becoming more like B2C selling, reinforces how crucial timely follow up is, regardless of industry or target market. Improve Your Inbound Lead Response Time with Lead Management Software
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