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Why Sellers Should Become Mini Marketers with Andrew Ettinger
Oct 04, 2024
Podcast Episode

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Why Sellers Should Become Mini Marketers with Andrew Ettinger
Oct 04, 2024
Podcast Episode
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I have been responsible for over $2 Billion of Enterprise Direct-Led Software and Services sales in the past 10 years, raised over $1 Billion from Tier 1 Investors and have hired over 500 people into leadership and individual contributor roles.

I am a highly technical, modern, AI driven, well rounded executive GTM leader. My “superpower” lies in my ability to navigate and lead at the intersection of GTM, Marketing, and Product Strategy. My range and depth across these areas, combined with my deep technical acumen, enable me to implement comprehensive, strategic solutions that drive growth and innovation.

This unique capability allows me to think like a CEO, ensuring alignment across the organization and delivering measurable, sustainable success. As a result, I have consistently delivered results by building, hiring, growing, mentoring and scaling teams.

In addition to my experience in GTM (Sales, Pre-Sales, Full Stack Marketing, Customer Success, Product Strategy, Executive Leadership) and team management, I am skilled at strategic planning and identifying opportunities for growth. I have a proven track record with over 25 years of experience in the industry with companies at all stages. I possess a deep understanding of the sales process, the key metrics to drive the business and am a skilled data led systems level thinker.

I am a strong communicator and skilled at building enduring relationships with executives at clients, partners, investors and working well cross-functionally at my companies. I am always excited about new challenges and opportunities to grow and succeed.

I believe and practice “Servant Leadership” and my amazing teams have always felt my “leading from the front " approach. I have deep passion for the industry and humbly enjoy the true privilege I have been afforded by working alongside so many world class and talented individuals.

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