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Tech savvy award winning eCommerce professional with premium internet marketing experience and proven ability to increase sales through a variety of skills that cover both traditional and digital advertising. Selected by Brand Innovators LLC as one of America’s 40 Under 40 in 2018. Member of the Brand Innovators Labs Innovation Advisory Council.
Advanced Knowledge of search engine strategies and search engine optimization along with web analytics tools. Master in applying analytics sensibility to make strategic decisions from data. Understands consumer behavior data; knowledge of segmentation, testing and measurement techniques.
Highly experienced coordinating the product content for luxury online retailers with thousands of products. Developed SEO-friendly content and effective display advertising to increase eCommerce conversions. Effective with communicating ideas to 3rd party vendors and developers to accomplish web development goals. Managed seasonal and daily product updates.
Expert knowledge of: URL structures, indexing, algorithm changes, metadata, SEO copywriting, link research, link building, back-link analysis, anchor link analysis, broken links, cross linking, 301 redirects.
ADDY award winner in Package Design and Mixed Media. Advanced with design, programming and markup languages (Dreamweaver, Illustrator, InDesign, Photoshop); including website design, layout and coding (ActionScript, CSS, HTML, JavaScript, PHP, XHTML and XML).
Demonstrated ability to accurately estimate timing and associated costs across print and web projects of varying type, scale and complexity.
I understand the demand of personalizing media and the importance of new emerging web trends. I see myself as a creative thinker and can adapt to different roles to be a fresh addition to any professional team.
Specialties: Advertising, Marketing, Web Development, Design, Digital Media, Social Media, Adobe Creative Suite: Photoshop, Illustrator, InDesign and Dreamweaver.