Latest Content
I’ve worked in the digital landscape for more than 18 years and have built a deep understanding of the right strategies and plans using IP-based geolocation and circumvention-based data that can help companies around the world improve their online endeavors. I’ve worked directly with a large number of companies across many different industry verticals on how to harness IP data for their own unique business needs―including Over-the-Top (OTT) platforms, Video on Demand (VOD), advertising technology, cyber security, ecommerce, and financial institutions.
Named as one of the “Top-50 Women in Ad Tech” and as a thought leader in location-based services, I regularly speak at industry conferences around the world and am a regular contributor to trade press on the role of geolocation data.
Specialties: Digital Rights Management; Ecommerce; Geographic Rights Management; Geolocation Technology; Hyperlocal Targeting; IP Intelligence; Localized Content; Location-based Services; Mobile Advertising; Mobile Targeting; Online Advertising; Online Fraud Prevention; Online Fraud Detection;
Online Targeting; Proxy Detection; Reverse Geocoding; and Web Analytics