As the EVP, Chief Marketing Officer at Overhaul, I support all aspects of our Go To Market, including product strategy, planning, execution, and customer lifecycle management. With 18 years of experience in customer management, business development, marketing strategy + execution (brand+demand/growth), and operations, I have delivered successful go-to-market strategies for a wide range of organizations, from startups to Fortune 500 companies and have served on the C-suite from pre revenue to $75M+.
My core competencies include developing and managing multi-million account or product P&Ls, providing senior-level client services and support, designing and implementing CRM strategies and plans, and creating and optimizing paid/earned/owned marketing campaigns. I thrive on working across diverse teams and leading multi-dimensional projects that solve complex business problems. My mission is to drive growth and innovation for Overhaul, an intelligence-driven supply chain risk management and visibility solutions provider.