An experienced all round marketer with over 20 experience in the IT Industry, covering B2B and B2C with specific focus on digital marketing, on-line / web store management, marketing operations, and agency management
I have over 20 years’ experience in Regional and Global Marketing roles, with a background in Event Management, Tech, Comms and EdTech with organisations like Dell, Vodafone, Smart Technologies and Belkin. He established Peninsula Marketing with former Colleagues from Dell creating a boutique agency focusing on Events, helping companies with MarTech and MarkOps and working with small companies and Start-ups with marketing expertise as they scale. My focus in recent years has been on interim and contract marketing roles across a wider spectrum of companies and industries. With experience in implementing CRM systems such as Marketo, Eloqua and Dynamics, he brings expertise in making MarTech work to enable better digital marketing and customer journeys – tracking the customer through the funnel, getting the leads to Sales and driving Lead to Orders conversion.
Outside of work, I am n elected Councillor in Bracknell Forest where he is currently the Executive Member for Economic Development and Regeneration. I am currently the Deputy Chairman of the Thames Valley Berkshire Local Enterprise Partnership
Specialities: Marketing Strategy, Search Marketing, Email Marketing, Analytic, Information Technology, Internet Marketing, Lead Generation, Contact Acquisition, Brand Development, CRM, Marketing Automation, SEO, SEM, Marketing Operations, Social Media, B2B, B2C, Website Development, A/B/n Testing, Business Intelligence, Report Development, Visualization, Data Modeling, Forecasting, Ecommerce, SaaS and Subscription Models, Advance Segmentation
Digital Marketing, Social Media Marketing, Advertising, Marketing Management, Event Marketing