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Data, technology and personalization executive with history of designing and implementing transformative data-driven strategies that build brands, increase customer loyalty and drive revenue. Demonstrated expertise building high-performing teams that create industry-leading products and capabilities to deliver automation at scale. Deep knowledge of marketing & advertising, data strategy, digital media ecosystem, adtech and audience engagement strategy. Motivated by building brands that empower people to deliver a meaningful impact to a collective vision.
AREAS OF EXPERTISE
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Marketing & Advertising | Strategy & Operations | Product Innovation | Early-stage Business Growth | Building High-caliber Teams | Consumer-centric Marketing | Data-driven Marketing | Data Acquisition & Management | Audience Engagement Strategy | Personalization | Loyalty | Digital Media | Digital Identity | Data & Consumer Privacy | Agile Development | Brand Management | Design Thinking | AdTech | Retail