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Versatile Marketing and Digital Professional
With a rich background in marketing and digital strategy, I've navigated diverse roles, refining my collaboration skills and project management acumen. My journey began at L&T Infotech, where I seamlessly collaborated with a global team, achieving business objectives and enhancing both my project management and interpersonal skills.
As a Digital Brand Manager at fbb - Future Group, I played a pivotal role in representing the brand to external stakeholders and agencies. I crafted comprehensive marketing and brand strategies, fostering effective cross-functional management with product, retail, and visual merchandising teams. This ensured a cohesive brand message across channels, emphasizing my focus on Digital & E-commerce, Growth Marketing, Loyalty, and Private Label Marketing.
During my tenure at Flipkart, I spearheaded marketing initiatives for the Home Category within the Private Labels business unit. Beyond managing in-house brands, I successfully launched two key brands, Carlton London and Masterchef, earning recognition for driving significant innovations within the category.
In my current role at Bisleri, I serve as the head of Digital Marketing, overseeing the Direct-to-Consumer (D2C) business and contributing to the brand's growth and success in the digital landscape.
Noteworthy achievements include leading the team to win the "Best Use of Marketing Automation" award by ET MartEquity and E4M MarTech, a testament to our commitment to innovation and excellence in the field. Looking forward to connecting with fellow professionals and exploring new avenues for collaboration and growth.