>10 years of digital analytics & digital insights experience using search, social, traffic, web analytics, CRM and programmatic data to drive value and growth.
>10 years of marketing & innovation experience within the fields of automotive, finance/insurance, telco, investment, IT, FMCG, fashion, HoReCa, sales, HR, B2B.
Expertise in Digital/Social Media with international clients from various industries with focus on Digital Strategy and Digital Insights.
Areas of interest: creativity & innovation, business & evolutionary psychology, behavioural economics, neuro-economics, statistical methods, systems theory, predictive analytics, machine learning, AI.