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Getting Creative with Brand and Demand
Aug 26, 2024
Podcast Episode
1

Senior leader at world's top B2B marketing agency, as well as chairman of MSQ B2B. Served as Jury President for the 2023 Cannes Creative B2B Lions and Jurist at the inaugural Cannes Creative B2B Lions in 2022. Stein IAS named ANA B2B Agency of the Year in 2023, 2023, 2020, 2019, 2018, 2017, 2016, 2015, 2013, 2011, 2010; Global ACE Awards Creative Agency of the Year in 2023. WARC Effectiveness Gold Award Winner B2B in 2022 and 2021. B2B Marketing's 2021 and 2020 Martech Agency of the Year; B2B Marketing 2021 and 2020 Agency of the Year; The Drum 2020 Agency Business Agency of the Year; The Drum 2019 Martech and B2B Agency of the Year. Inducted in 2017 into the ANA B-to-B Hall of Fame. Inducted in 2008 2008 into the CEBA (Creative Excellence in Business Advertising) Hall of Fame. Global Board and ExCo member of the International Advertising Association as well as Regional Director for North America. Board member and past-president and of ANA NYC. Focused on fusing creativity, digital technology and data to drive brand, demand and business results. Speaker at leading conferences in the US, Europe, Asia and Africa. Publisher of the multi-award-winning 'B2B Originals' blog. Member of National Advertising Review Board. Advisor to high-impact, mission-driven companies.

Specialties: B2B thought leadership. Brand-to-demand marketing. Brand strategy. Award-winning creative/content experiences. Bass playing and cooking (especially but not limited to BBQ and Italian)

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podcast episode