Experienced Social Media Manager with a demonstrated history of working in the internet industry. Strong media and communication professional skilled in Social Media Marketing (Facebook and Instagram expertise) Search Engine Optimization (SEO), Content Marketing, Social Media Optimization (SMO), and Blogging.

Whether drafting articles, blogs, or guides, my writing experience has taught me the importance of creating content that grabs attention. I am currently utilizing my skills as a Content Writer for a SaaS-based company, where I specialize in creating various marketing collaterals. My work involves writing engaging content in various formats, from SEO-optimized blogs to eye-catching landing pages and much more in between!

At Salesforce, our team has successfully increased product revenue growth by over 20% annually, positioning Salesforce Platform as a market leader in Japan. This achievement is a testament to our dedication to effective Go-To-Market strategies and business development world wide. With expertise in CRM and business analytics, we focus on delivering innovative and strategic value to our customers. Our approach is centered around understanding client needs and executing tailored solutions that drive growth and success, which is evident in the consistent performance of Salesforce Platform products under my leadership.

With more than 10 Years of experience, following are the skills that I've garnered: Proven expertise in pre-project growth forecasting and in-depth analysis Track record of scaling traffic 10x through strategic marketing initiatives Skilled in funnel optimization to maximize conversions and ROI Versatile problem-solver, adept at tackling new projects and overcoming challenges T-shaped marketer with deep specialization in growth strategies SaaS that I love to work with Expert in Hubspot, Apollo, Storeleads, GA, GTM, GSC, Salesforce, AWS Lambda Function, Lookerstudio, Mixpanel and more. Proficient in Wordpress, WPCLI, Webflow and other popular CMS Combining the use of public and private APIs to produce data for analysis and also for content creation Project management tools like Jira, Basecamp, Confluence etc Collaboration tools like Google productivity and Slack Some of the many projects I’ve worked for: Upfluence: Implemented programmatic ads, SEO, CRO, automations, and lead magnet strategies using AWS lambda function Infidgit.com: Drove B2B lead generation through SEO and social media marketing F6S.com: Optimized SEO for the world's largest startup social network/community Newsbytesapp.com: Enhanced SEO for a news publishing website, improving visibility and traffic Cricketpedia.com: Boosted organic traffic for a cricket statistics website through targeted SEO Superbalist.com: Executed SEO strategies for South Africa's largest fashion e-commerce platform Lifestylestores.com: Led SEO, ASO, and CRO initiatives for a premier Indian retail store Dunzo.com: Managed projects and SEO campaigns for a leading Indian delivery app Public.com: Developed comprehensive SEO guidelines for a U.S.-based micro-trading platform

A global marketing leader with over 18 yrs experience, I've built and led a team of marketers across India, SEA and ME region. With my previous stint as Chief Marketing Officer at BitOasis, the region's largest crypto trading platform, I lead the marketing and growth strategy for UAE, KSA, Turkey, and GCC, working closely with the country GMs and the product team. I was fortunate to be a part of Nykaa.com’s journey from its nascent stage in 2015 till it evolved to be a 3000 strong formidable #1 beauty player in 2020. I had taken over marketing when revenue was barely $100k to see it reach nearly $200 million with a consistent MOM 20-25% growth. With Lenskart, as a Global CMO, I was able to build a strong Omni channel marketing practice for their pan India and global store expansions in SG and UAE. I hold an MBA in Marketing from UC Berkeley and a Chartered Marketer certification from CIM. I am passionate about building brands, brand strategy, performance marketing, integrated communication, customer retention, and analytics.

Skilled Product Manager specializing in Product Development for Enterprise SaaS products, Product roadmaps, working with cross-functional teams to deliver on the defined Product vision.