Hello, I'm Khushi!
I work with companies to get their marketing messaging right and uncover ways to drive growth using data.
The long but brief story:
Great at academics and great at sports but found my passion in growth marketing.
Spent countless hours taking courses online and tested out those skills at 10 companies, in different industry verticals. I took a sabbatical of 6 months to get ridiculously good at marketing. Unsurprisingly, I have a major in marketing and a degree in business.
Short term goal is to be great at growth marketing. Long term goal is to start something of my own and put these kickass marketing skills to use.
Outside of marketing (if that ever happens), I take active interest in animal welfare, tech startups, and Karate. My mom thinks I should get a hobby other than marketing and she's absolutely right.
I host the podcast Unthinkable, write the weekly newsletter Playing Favorites, and develop podcasts and docuseries for mission-driven brands, authors, and entrepreneurs. I'm also a frequent keynote speaker, and the author of the book Break the Wheel.
It is my personal, professional mission to help others make work that matters -- to their careers, their companies, and their communities.
I see creativity as a form of problem solving and leadership. It's a means of raising your hand to lead and investigate and improve things, and I want to help others frame their work as such. That can help us see the work and the world better and differently.
Before becoming a content entrepreneur, I held marketing and media roles at Google, HubSpot, and the VC firm NextView.
My biggest ambition and maybe grandest delusion is to be the Anthony Bourdain of business storytelling :)
Marketing leader transforming brands through powerful social media strategies and engaging content activations.
Creative, strategic, and analytical marketing professional with a strong track record in building brands, engaging consumers, inspiring teams, and driving results. Keen ability to design and launch highly effective social media programs to deliver value to clients and businesses. Management experience with a large team of direct reports with global coordination and measurement responsibilities. Digiday award winner for Best Use of Live Streaming and a Finalist in Digiday's 2019 Social Media Team of the Year Award. Visit my website for examples of my work, projects, press, and more: https://shannontruax.com.
I am a professional communicator and writer working in marketing. In the spring of 2019, I graduated from a technical writing and communication Master of Arts program geared toward giving students hands-on experiences with real projects and community partners. I also have my Bachelor of Science in technical writing, and minors in creative writing and art. I have experience in technical writing, editing, creating web content, document design, grant writing, food-related writing, copywriting, Adobe programs, and audience analysis. I have been working in the computer software industry as a technical writer since June of 2019, and have been learning and practicing technical writing since 2015.
#1 Mortgage Banker in the US | Licensed in 50 States | NMLS ID: #7206
Shant Banosian is Guaranteed Rate's #1 Loan Officer 8 years running, and the #1 Loan Officer nationwide 5 years running, with over 40,000 closed units and $9 billion in funded loans throughout his 20 year career. He has consistently been recognized for his high level of production, superior customer service and expert industry knowledge. He has been featured on Mortgage Professional America's Mortgage Global 100 list for 2020, 2021, and 2022 and is licensed in all 50 states. An impressive 95% of his clients would use him again and he continues to grow his business thanks to word-of-mouth referrals.
Shant's goal is to simplify the mortgage process for his customers and make the home loan process easy to navigate. He and his team thoroughly educate their borrowers throughout the mortgage transaction, so they fully understand their options and feel comfortable with their chosen loan program. He also puts his clients ahead of the competition through his ability to close loans in record time.
Shant graduated from Bentley University with a Bachelor of Science degree. He grew up in Watertown, MA, and currently resides in Belmont with his wife and three daughters. Community involvement is a very important part of Shant's personal and professional life, and he is extremely proud of his Massachusetts upbringing. He is also heavily involved with Boston Children’s Hospital, The Greater Boston Food Bank and the Guaranteed Rate Foundation.
Content editor for all things tech. Previously, Reuters journalist that largely covered corporate news specific to the North American energy and resources market as well as major sectors - TMT, consumer, manufacturing, finance - across Canada.
With my creative streak and a knack for what people want, I create content that meets business requirements and appeals to the reader. I believe that the human touch is necessary for all marketing content, as we write for people, not data.
I'LL HELP YOU CONVERT CLICKS INTO CLIENTS 24-7 - FOUNDER, 🔥 FUNNELS.𝗰𝗼𝗺 🔥 + WealthAcademy.com | Over $100Million+ in sales, now helping beginners start up to 10k per month and experts scale to 100k+ per month
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