AWARD-WINNING MARKETING LEADER I AM AN AWARD-WINNING MARKETER WITH DEEP ROOTS IN MARKETING, DATA SCIENCE/AI-ML AND SCIENCE-POWERED STRATEGIES DESIGNED TO ACCELERATE STARTUPS, SPARK GROWTH, AND INCUBATE DISRUPTIVE INNOVATION. After stints in start-ups early in my career, I was recruited to Fortune 500 companies to help incubate e-commerce and digital centers of excellence centered around revenue growth, brand awareness, and product engagement, I've uncovered vital customer insights and built tools instrumental in accelerating business goals. Most recently, I was invited by The Wall Street Journal to showcase my AI-chat bot conversion accelerator at their inaugural Executive Forum on Artificial Intelligence in New York. Catch me speaking at some of the upcoming marketing industry conferences this year! EXECUTIVE ACHIEVEMENTS: •Developed and led the strategy for pivoting in a cookieless future digital for Autodesk •$500k reduction in annual costs by uncovering overspending across several business units •4x increase in return on ad spend with a personally developed AI-chat revenue accelerator that tied in Google intent data with content on the site increasing site engagement by 109% •55% increase in traffic from media spending by optimizing $80M annual spending and incubating a new digital channel •50% reduction in time-to-market for marketing initiatives by introducing agile marketing methodologies PERSONAL ACHIEVEMENTS: •Invited to speak at Wall Street Journal’s Executive forum on AI to showcase my intent-based chatbot that accelerated revenue by 4x •Regularly featured in industry books/publications/podcasts like Forrester & newly released book, “The Partnership Economy”, by David Yovanno •Member of the Digital Product Advisory Council for NY-based start-up •Recipient of marketing-related awards for excellence: among them the JFAM Award for Media Excellence •Equality Impact Award for women in tech who have broken barriers and generally changed their industries for the better with DE&I initiatives •Recognized podcast and conference speaker

Siavash is a passionate content creator, academic researcher, and analyst who aims to build a bridge to his audience by creating a consistent stream of content of all kinds; blog posts, white-papers, checklists, and podcasts.

Speaker of App Growth Summit - NY - 2021 Moderator of App Growth Summit - NY - 2019 Appsflyer MAMA Board Interview and Presenter - 2019 Podcast Interview - Mobile Growth Summit - 2019 "Women in Mobile" - by Liftoff Mobile - 2019 Speaker of MAU Grow.co - LV - 2018 Speaker of App Growth Summit - NY - 2018 Speaker of Mobile Growth Summit - SF - 2018 Speaker of Mobile Ventures Summit - NY - 2017 Speaker of Mobile Re-engagement Roadshow - NY - 2017 Ad Tech Industry Speaker for BWG Strategy Siberia is a multi-dimensional and resilient business leader with a global vision. She has a track record of conquering any life challenges happened to her and re-bounding from them. With a decade of experiences working at 8+ B2C and B2B tech and media startups across various verticals, Siberia is a data-driven marketing leader, team manager, and a digital expert with blended skills of analytics and creativity, and deep knowledge of the digital media ecosystem. She is also a natural business builder with strong business acumen and instinct in identifying areas for growth and delivering values for brands and consumers. Siberia is passionate about helping businesses scale through multi-channel strategies and meaningful data-backed content with impact. She is a known industry speaker on mobile UA, programmatic, and ad tech. Industry: Data, tech, entertainment, mobile gaming, reward games, daily fantasy sports, people search, e-commerce, TV, film, radio, ad-tech, blockchain, fintech, travel, PPE etc. (Personal adventure: drove across America on her own in 2015)

Utilizing technology to solve current problems and positively impact society

Multifaceted Professional with exposure of over 5 years in Marketing Industry; intuitive and resourceful marketer with hands-on experience in conceiving, creating and administer ideas with the great endeavor to drive revenue. Ardent adept to attain an engaging position in Affiliate Marketing, Strategy and Media Buying, which is optimal for personal and professional growth and discovery.

Siddhartha has been a B2B SaaS founder since 2012. He built AddoDoc, B2B SaaS solution for paediatricians, helping them digitise their practice. The company got acquired by Sheroes in 2017. Siddhartha worked as a co-founder at Sheroes from 2017 to 2019, post acquisition. Siddhartha and Nansi started 100x Entrepreneur podcast in 2018, which today has more than 200 episodes and is the largest podcast on startups and venture capital in the Indian Startup Ecosystem. Siddhartha worked as Head of Community at Prime Venture Partners from 2019 to 2020. Siddhartha then worked as Head of SaaS Ecosystem for Amazon Web Services, from 2020 to 2022.

Product leader with 10+ years of experience in creating strategy and building products. Effectively communicate product vision from the highest level of leadership to the development and implementation teams. Strong leader with a goal-oriented approach to employee management, along with excellent communication skills. My experience includes working in uncertain environments like startups and established organizations I had an opportunity to work on several ideas taking them from an idea to a product(0 to 1) Acknowledged reputation for integrity, sound business acumen, and versatility in adapting to new roles, tasks, applications, and environments. Skilled in Product Management, Marketing, and Product Development. Strong Management professional graduated from University of Minnesota - Carlson School of Management.