Openprise

Openprise

Website LinkedIn Twitter
RevOps data requirements: why speed matters
Article
RevOps data requirements: why speed matters
AI can't fix your bad data
Article
AI can't fix your bad data
When magic meets messy data
Article
When magic meets messy data
Murderbot vs. reality: what fiction gets wrong about AI
Article
Murderbot vs. reality: what fiction gets wrong about AI
AI for Ops: Not What We Were Sold
Article
AI for Ops: Not What We Were Sold
Drowning in vendor data? Here's your way out.
Article
Drowning in vendor data? Here's your way out.
Learn how to explain executive goals to RevOps teams
Article
Learn how to explain executive goals to RevOps teams
A tactical guide for talking to executives about data quality
Article
A tactical guide for talking to executives about data quality
From order taker to GTM powerhouse
Article
From order taker to GTM powerhouse
RevOps data quality for AI: avoid costly mistakes
Article
RevOps data quality for AI: avoid costly mistakes
Want Better Data Quality? Start with Leadership, Not Technology
Article
Want Better Data Quality? Start with Leadership, Not Technology
Inside Rippling's automated marketing engine: AI, outreach, and the power of Openprise
Article
Inside Rippling's automated marketing engine: AI, outreach, and the power of Openprise
Why your RevOps team needs a data diagnosis
Article
Why your RevOps team needs a data diagnosis
Poor data quality is sabotaging your GTM. Here's how to fix it.
Article
Poor data quality is sabotaging your GTM. Here's how to fix it.
Leadership and ops are TOTALLY aligned with ops on data quality
Article
Leadership and ops are TOTALLY aligned with ops on data quality
5 questions CxOs should ask about data enrichment
Article
5 questions CxOs should ask about data enrichment
Good enough isn't good enough: why 89% of RevOps teams struggle with data quality
Article
Good enough isn't good enough: why 89% of RevOps teams struggle with data quality
How to benchmark strategic data quality in RevOps
Article
How to benchmark strategic data quality in RevOps
Defining data quality: why teams disagree and how to align
Article
Defining data quality: why teams disagree and how to align
MOpza Session Spotlight: Tuning your marketing antenna for the right market signals
Article
MOpza Session Spotlight: Tuning your marketing antenna for the right market signals
How to benchmark operational data quality in RevOps
Article
How to benchmark operational data quality in RevOps
AI will expose your data quality issues
Article
AI will expose your data quality issues
MOpza Session Spotlight: Reinventing marketing ops with Rippling
Article
MOpza Session Spotlight: Reinventing marketing ops with Rippling
How to benchmark technical data quality in RevOps
Article
How to benchmark technical data quality in RevOps
Maximize ROI with data enrichment: MOps-Apalooza insights
Article
Maximize ROI with data enrichment: MOps-Apalooza insights
The hidden costs of poor data quality in RevOps
Article
The hidden costs of poor data quality in RevOps
RevOps Live! | 2025 revenue planning: forecasting, pipeline management, and automation with Janis Zech
Article
RevOps Live! | 2025 revenue planning: forecasting, pipeline management, and automation with Janis Zech
Build custom AI Agents for RevOps: introducing AI-Agent Factory
Article
Build custom AI Agents for RevOps: introducing AI-Agent Factory
MOps-Apalooza 2024 takeaways
Article
MOps-Apalooza 2024 takeaways
RevOps, now you can build with AI
Article
RevOps, now you can build with AI
RevOps Live! | Data foundations, AI, and breaking down silos with Leore Spira
Article
RevOps Live! | Data foundations, AI, and breaking down silos with Leore Spira
Save your data from the sea of mediocre single-vendor enrichment solutions
Article
Save your data from the sea of mediocre single-vendor enrichment solutions
Survey insights: Why data quality is the key to GTM excellence
Article
Survey insights: Why data quality is the key to GTM excellence
Data debt: the hidden saboteur in RevOps
Article
Data debt: the hidden saboteur in RevOps
Lost in Translation, part 1: talking to executives about RevOps processes
Article
Lost in Translation, part 1: talking to executives about RevOps processes
How scoring issues are a data quality problem
Article
How scoring issues are a data quality problem
A three-tier framework for RevOps data quality
Article
A three-tier framework for RevOps data quality
An insider's guide to loving, not fearing, data enrichment
Article
An insider's guide to loving, not fearing, data enrichment
How report preparation issues are a data quality problem
Article
How report preparation issues are a data quality problem
Got data quality issues? Our Data Essentials solution is here to help
Article
Got data quality issues? Our Data Essentials solution is here to help
How Lead-to-account matching issues are a data quality problem
Article
How Lead-to-account matching issues are a data quality problem
The real cost of low performing data enrichment programs
Article
The real cost of low performing data enrichment programs
Webinar spotlight – Juggling Data Sources: Automation Hiccups & Corrections
Article
Webinar spotlight – Juggling Data Sources: Automation Hiccups & Corrections
Traits of operationally mature organizations: what you might be missing
Article
Traits of operationally mature organizations: what you might be missing
How segmentation issues are a data quality problem
Article
How segmentation issues are a data quality problem
How deduplication issues are a data quality problem
Article
How deduplication issues are a data quality problem
How routing issues are a data quality problem
Article
How routing issues are a data quality problem
🧃
How ICP analysis issues are a data quality problem
Article
How ICP analysis issues are a data quality problem
Data governance issues are a data quality problem
Article
Data governance issues are a data quality problem
Streamlining data enrichment: insights from enterprise practices
Article
Streamlining data enrichment: insights from enterprise practices
Using the Trailblazer's guide to marketing, sales, and RevOps excellence
Article
Using the Trailblazer's guide to marketing, sales, and RevOps excellence
The Future Of RevOps Automation and World Domination
Article
The Future Of RevOps Automation and World Domination
Which RevOps Data Automation Skills Are In High Demand?
Article
Which RevOps Data Automation Skills Are In High Demand?
Road to MOpza Spotlight: Inspiration and creating a vision
Article
Road to MOpza Spotlight: Inspiration and creating a vision
Bridging the growing gap: how RevOps can overcome data management challenges
Article
Bridging the growing gap: how RevOps can overcome data management challenges
Adobe Summit Spotlight: the right path toward operational maturity
Article
Adobe Summit Spotlight: the right path toward operational maturity
The right path toward operational maturity
Article
The right path toward operational maturity
If we had a mission statement
Article
If we had a mission statement
Master your data: 3 key processes to automate in 2024
Article
Master your data: 3 key processes to automate in 2024
Are you doing RevOps right? Survey says: probably not.
Article
Are you doing RevOps right? Survey says: probably not.
In your words: The 2024 State of RevOps Survey
Article
In your words: The 2024 State of RevOps Survey
Open23 Session Spotlight: Highly mechanized prospecting
Article
Open23 Session Spotlight: Highly mechanized prospecting
Open23 Keynote Spotlight: How RevOps shapes business in the digital age
Article
Open23 Keynote Spotlight: How RevOps shapes business in the digital age
Open23 Session Spotlight: Next-gen RevTech stack – getting outside of your comfort zone
Article
Open23 Session Spotlight: Next-gen RevTech stack – getting outside of your comfort zone
Council Post: The Entrepreneur Spirit: Lessons For Entrepreneurs From Selling To RevOps
Article
Council Post: The Entrepreneur Spirit: Lessons For Entrepreneurs From Selling To RevOps
Session Spotlight: Aligning Ops through Self-service Automation
Article
Session Spotlight: Aligning Ops through Self-service Automation
Unlocking the Power of AI in RevOps
Article
Unlocking the Power of AI in RevOps
RevOps Unleashed: Rediscovering Community at MOps-Apalooza + Open23
Article
RevOps Unleashed: Rediscovering Community at MOps-Apalooza + Open23
By ops, for ops: a better kind of community event
Article
By ops, for ops: a better kind of community event
How To Operationalize Your Data In Three Steps
Article
How To Operationalize Your Data In Three Steps
SalesOps and MarketingOps Tips for B2B Team
Article
SalesOps and MarketingOps Tips for B2B Team
A roadmap for your data enrichment strategy
Article
A roadmap for your data enrichment strategy
What keeps marketing ops pros up at night?
Article
What keeps marketing ops pros up at night?
How to solve data onboarding challenges
Article
How to solve data onboarding challenges
Are you ready to move from the Age of Big Data to the Age of Big Ops?
Article
Are you ready to move from the Age of Big Data to the Age of Big Ops?
5 RevOps hacks to make your B2B data ready for anything
Article
5 RevOps hacks to make your B2B data ready for anything
How to convert mixed-text data to a numerical range
Article
How to convert mixed-text data to a numerical range
Top 3 Reasons why RevOps is LinkedIn's Top Job for 2023
Article
Top 3 Reasons why RevOps is LinkedIn's Top Job for 2023
The GTM operating system for an 'efficient growth' world
Article
The GTM operating system for an 'efficient growth' world
The ABCs of CDPs for B2Bs
Article
The ABCs of CDPs for B2Bs
RevOps: A Revolution of Innovators
Article
RevOps: A Revolution of Innovators
Going to B2BMX? Hear how Clari optimized their GTM spend with Openprise in a live version of this success story
Article
Going to B2BMX? Hear how Clari optimized their GTM spend with Openprise in a live version of this success story
Achieve efficient growth by plugging these top 10 funnel leaks
Article
Achieve efficient growth by plugging these top 10 funnel leaks
The knots have it – untangling unwanted complexity within your RevTech stack
Article
The knots have it – untangling unwanted complexity within your RevTech stack
What is Repeat Buyer Ratio, why it is better than NRR, and how to improve it
Article
What is Repeat Buyer Ratio, why it is better than NRR, and how to improve it
3 takeaways from the GTM Made Simple Roadshow
Article
3 takeaways from the GTM Made Simple Roadshow
Turning a Lost 'Champion' into a Win for Your New Business and Customer Account Teams
Article
Turning a Lost 'Champion' into a Win for Your New Business and Customer Account Teams
Open 22: an action packed recap
Article
Open 22: an action packed recap
Growing Your B2B Pipeline Starts with Good, Robust, and Actionable Data
Article
Growing Your B2B Pipeline Starts with Good, Robust, and Actionable Data
OP's Data Provider Partners: Meet TAMI
Article
OP's Data Provider Partners: Meet TAMI
A Surprising Solution for Hardening Your Org in a Downturn
Article
A Surprising Solution for Hardening Your Org in a Downturn
Everything Not Directly Related to Revenue Generation Must Go
Article
Everything Not Directly Related to Revenue Generation Must Go
The Right RevOps Architecture
Article
The Right RevOps Architecture
Minimizing Tech Debt in your RevOps Stack
Article
Minimizing Tech Debt in your RevOps Stack
OP's Data Provider Partners: Meet SalesIntel
Article
OP's Data Provider Partners: Meet SalesIntel
​​A new look at funnel metrics: follow the math
Article
​​A new look at funnel metrics: follow the math