Why it's becoming tougher for brands to market using consumer data in the privacy shift

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Why it's becoming tougher for brands to market using consumer data in the privacy shift

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Peter Randazzo

Posted Jul 26, 2021

Why it's becoming tougher for brands to market using consumer data in the privacy shift

Peter Randazzo, CTO at Merkle & Dentsu's CRM line of business, breaks down what Apple is doing with IDFA and what it means for marketers.

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