FOUR ACTIONABLE TAKEAWAYS

Use "That's exactly why I called." When your prospect shares a problem or a priority that they have, make that your reason for booking a meeting and go right in for the close on the cold call.

Call nine before nine, and five after five. Those early morning and evening dials can be some of the best ways to increase your connect rate with hard-to-reach prospects.

After your opener, go through the parts of your pitch, but end with an open-ended question.

You can either go into "That's why we should meet" if they give you those three priorities or roll with the objection - "Let me tell you how we work alongside and supplement a recruiter."