Community
Associated with
John McTigue
Trenton Romph
Ashir Badami
Rahil Anand
Kerry Wheeler
Damian Aguirrechu
Caroline Sutton
Sheldon De Sousa
Posted Mar 9, 2021
•
7 min read
Tying product marketing to revenue
Like it or loathe it, revenue figures spell out in black and white the level of influence a team has had on sales figures and the business bottom line. Product marketing plays an equally fundamental role in generating this revenue as other teams like sales and marketing.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Product Marketing Alliance
Featured by Thinkific Plus
